Scaling Revenue & Visibility for a High-End Fashion Brand
Challenge: A high-end fashion retailer had limited organic traction and wanted to expand its reach beyond branded searches to drive new customer acquisition.
Solution:
- Implemented a content-led growth strategy, focusing on product category and blog pages optimized for organic discovery.
- Built an advanced reporting dashboard to track month-over-month SEO performance.
- Strengthened digital PR efforts, securing media placements and backlinks from authoritative sources.
Results:
- 154K organic clicks (52% YoY growth)
- 4.08M total impressions (82% increase)
- 3.8% CTR with steady ranking improvements
- Organic revenue up by 220%