SEO-Driven Revenue Growth for a High-End Fragrance Brand
Challenge: A luxury fragrance brand struggled to gain organic visibility and relied on word-of-mouth and social media for customer acquisition.
Solution:
- Created an SEO content strategy leveraging long-tail keyword research to capture non-branded search demand.
- Executed technical SEO optimizations, including schema markup, internal linking, and site speed improvements.
- Developed high-quality content that aligned with Google’s E-E-A-T framework to establish authority in the luxury space.
Results:
- 4.25K total organic clicks (compared to zero previously)
- 242K impressions (up from zero)
- Improved average position to 7.3
- Significant growth in new users and revenue from organic
